About


“F. WINES advocates for estates and appellations worldwide”

F. WINES serves as the essential bridge between an estate and an importer, and advocates for estates and appellations worldwide, committed to fostering enduring growth and sustainable export practices. 

As dedicated export ambassador, we take pride in guiding our partners through strategic business development, facilitating market expansions and providing comprehensive training for distributor sales teams. Our mission extends to showcasing our partners cuvées on the international stage, ensuring each wine’s unique story and exceptional quality resonate with consumers worldwide.

YOU ARE AN IMPORTER? We source the right producers for you within our selected portfolio. We are a support within your market and represent producers with view to long-term growth.

YOU ARE A PRODUCER? We target the right importers for you within our long-established network. We are your voice and ambassador within key markets.

At F. WINES, we prioritize high-quality business relationships that respect and convey the true essence of each estate and appellation.

As spokespersons for winemakers, we forge enduring collaborations based on trust and transparency, ensuring authentic messages are communicated internationally.

We believe in the power of wine to unite us in moments of sharing and passion, fostering a sense of humility. Our ethical values center on mutual respect and growth, while our attention to detail ensures excellence in packaging and marketing.

Our vocation is first and foremost to provide a high-end representation, which is why each estate is showcased in moments that are exclusive to them, for optimal promotion on the export market.

At F. WINES, we facilitate strong producer-importer connections, expert advice for estates on positioning their wines in specific markets, and optimal negotiation for mutually beneficial commercial agreements.

As Export Ambassador, we represent estates and AOC at international events, foster relationships with importers, sommeliers, influencers, and the media.

We host major key accounts at estates, welcome international press, train distributor sales forces within each market, and conduct masterclasses. We also provide strategic marketing guidance, develop tailored action plans, expand commercial relationships, and monitor product listings.

Our expertise in commercial negotiation and close collaboration with estate managers and marketing teams ensure that each wine reaches its full potential on the global stage.