Manon FLORES
Founder & CEO
Born and raised in Châteauneuf-du-Pape, Manon spent several years abroad building herself a distinguished career in the wine industry, marked by key roles across various international markets.
Starting in Melbourne (Australia), then Hanoï (Vietnam), she later stood out as a Wine Brand Ambassador in Toronto (Canada) for one of the leading French negociants, where she orchestrated on-trade and off-trade distribution strategies and conducted high-profile national events. Upon returning to France, she took on significant roles as Export Sales Director, cultivating strategic partnerships to drive the estates towards export market expansion.
Throughout her journey, her passion for viticulture, winemaking techniques, Old World and New World terroirs, continued to grow. This motivation led her to deepen her technical knowledge, successfully completing all levels of the WSET and ultimately passing the WSET Diploma in 2022.
Today, as the founder and CEO, she drives the growth and reputation of F. WINES in the wine industry with a deep passion for wine and a sharp understanding of global market dynamics.
Tom WARNER
Managing Director